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Dispatches from Global Messengers: myths, fables, lessons

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Bob Page

Before the London 2012 Olympic Games begin, we can find inspiration in a mythical story of sports marketing -- Adi Dassler, Jesse Owens, Adidas, and the Berlin 1936 Olympic Games.

Jesse Owens, Adi Dassler, and the return of courage at the London 2012 Olympic Games.

by Bob Page on 4 April 2012

Why do American expatriates search for Lucky Charms, an obscure box of breakfast cereal, on St. Patrick's Day?

From the Dept. of American Childhood Myths — Why do expatriates search for an obscure breakfast cereal — Lucky Charms — on St. Patrick’s Day?

by Bob Page on 15 March 2012

James Dean in an iconic movie poster from the movie 'Giant'

The Dallas of ‘GCB’ is not the Dallas where anybody actually lives.

by Bob Page on 2 March 2012

The New York Times -- a comparison of digital and print news presentation

News as real estate. How can digital news products benefit from a paper experience?

by Bob Page on 3 February 2012

Guanxi in public relations and communications in China

Guanxi: The goal is the relationship itself, not what you get out of it.

by Bob Page on 28 November 2010

Emma and Denis Merkas of Melbourne renew their wedding vows with Elvis at the Viva Las Vegas Wedding Chapel, Blog World Expo, October 2010.

Elvis blesses a social media congregation.

by Bob Page on 23 October 2010

For an organization in crisis, how can lawyers and communication strategists best work together?

The New York Times on crisis strategy: the conflict between lawyers and communicators.

by Bob Page on 22 August 2010

Instructional baby blanket prototype by the ad agency Beattie McGuinness Bungay, from a PSFK report on health and technology for UNICEF.

PSFK on the future of health and technology.

by Bob Page on 4 August 2010

Photojournalist Matthew Niederhauser from Dan Chung's website, DSLR Newsshooter.

Matthew Niederhauser on shooting old Beijing.

by Bob Page on 31 July 2010

The Adidas Jabulani ball for the 2010 FIFA World Cup in South Africa.

NASA uses the World Cup ball to teach physics.

by Bob Page on 7 July 2010

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